Profile Summary
I am an experienced executive with over 25 years in business development, sales, strategic partnerships, restaurant relations, real estate, and brand marketing. Throughout my career, I’ve had the privilege of building strong relationships, supporting clients in securing unique opportunities, and contributing to meaningful on & off-market activities. In real estate, I’ve represented more than 20 million square feet of restaurant, retail, industrial, and multi-family space nationwide, and I continue to stay closely connected with C-suite leaders across major industries to understand their evolving needs.
I strive to use my network thoughtfully and creatively, offering strategic insights that help clients make informed decisions. To date, this approach has contributed to more than $1.5 billion in opportunities across real estate and non-real estate initiatives. I’m grateful for the chance to lead and mentor high-performing teams, and I take the utmost pride in supporting others as they grow and succeed.
I bring a balance of strategic vision and hands-on execution, with a consistent focus on delivering practical, measurable value for clients and stakeholders.
Core Competencies
● Expert in Business Development
● Expert in Relationship Management & a Networking Specialist
● Expert in Transactions & Deal Structuring
● Specialize in Strategic Thinking w/ Business Innovations
● Team Leadership & Development
● Marketing, Branding & Sales Training
● Negotiation & Deal-Making
● Business Coaching & Professional Growth Mentor
Experience
Rarefied Real Estate Partners, LLC - Chairman
● Founded and led a premier real estate brokerage & consulting firm specializing in off-market real estate transactions.
● Leveraged an extensive network and innovative strategies to cultivate relationships with buyers, sellers, tenants, and agencies, facilitating successful partnerships with top brands including Wakefern Food Corporation, Daniel Cremieux, Trussardi, HUGO BOSS, Overland Sheepskin Company, Alaska Fur Company, Harvest Restaurant Group, and AT&T.
● Established exclusive representation of nearly 20 million square feet of space, solidifying Rarefied's reputation as a leading real estate firm in the Northeast.
● Spearheaded strategic real estate initiatives, utilizing leadership expertise and market insights to access over $1.5 billion in active opportunities.
● Created, patented, and practiced 'systemic real estate’.
Experience Continued
Transwestern Commercial Services – Managing Director & Broker of Record
● Served as Managing Director & Broker of Record for the globally recognized real estate firm.
● Cultivated and sustained strong relationships with buyers, sellers, tenants, and agencies, driving successful partnerships with leading landlords, building owners, and tenants.
● Led property acquisition teams for national brands such as Equinox Fitness, The Running Company, and Verizon Wireless, generating business and fostering interest in properties owned by SJP Properties, Lefrak, Roseland, Olnick-Fisher, Fisher Brothers, Morristown Green, LLC, and Woodmont Properties.
Cushman & Wakefield Inc. – Retail & Restaurant Rollout Specialist
● Served as a key liaison between retailers, property owners, and tenants, facilitating the identification and acquisition of prime retail spaces.
● Drove significant business growth by securing national roll-out accounts for international brands, resulting in total client commitments exceeding $500 million.
● Re-designed and curated the new mix of tenants in Morristown, NJ, transforming it into one of the most desirable downtown areas in which to live, work, and play (Deloitte, Sanofi, Valley).
RPR Marketing Solutions - Chairman
● Founded RPR Sports and Entertainment, connecting corporate clients with nationally recognized celebrities for special appearances, endorsements, and product placements.
● Built instant credibility by assembling a prestigious advisory board of celebrities and securing high-profile corporate clients, including Delta Airlines, Trimspa, Schieffelin & Somerset, Breitling, and Microsoft, driving immediate and sustainable business.
● Rebranded the company to RPR Marketing Solutions in 2003, expanding services to include strategic product placements and integrations in feature films, prime-time TV shows, and major events, earning media recognition on CNN, SHOWTIME, E!, and other platforms.
● Phased out of day-to-day operations in 2006 to expand capabilities in commercial real estate.
Education
● Rider University, Lawrenceville, NJ
● Bachelor of Business Administration, Marketing
Certifications & Affiliations
● Licensed Broker-Salesperson in New Jersey
● CCIM Candidate & Member of the International Council of Shopping Centers
● Recipient of the Prestigious KAV Real Estate Designation
● Member of NAIOP, NJ Business & Industry Association (NJBIA), and The Advertising Club of NY & NJ
● Alumni of Rider University's Elite DAARSTOC Leadership Program
● Co-Founded the Contractors, Closers, & Connections New York City & Garden State Chapters…which is FANTASTIC FOR BUSINESS DEVELOPENT EFFORTS across many industries.
Additional Accomplishments
● Recipient of the National Leadership Award
● Published Poet & Product Inventor with Multiple U.S. Patents
● Disciplined Black Belt in Isshinryu Karate
● Executive Director of The Little-Life Foundation, dedicated to saving premature babies
● Strategic Marketing & Real Estate Consultant for Luxury Brands Worldwide
● Passionate about helping individuals and businesses grow from emerging to AMAZING!
● Proven professional Closer
Preferred name: Rick
LinkedIn: RICK RIZZUTO, KAV | LinkedIn
At Rarefied Real Estate partners we look for hungry, entrepreneurial minded people that think outside the box. We are not your traditional big name real estate brokerage. We pride ourselves on being different and creative. If you align with these values and are interested, contacts us now!